Have you ever wondered what makes some real estate agents succeed where others fail? Remember that doubling your income is all about doubling your business development efforts. If you are serious about doubling your income within the next six months, you must learn how to turn your time and energy into a profit. Once you decide you really want to double your income, don’t let anyone or anything stop you from earning it. Marketing yourself as a real estate agent is most crucial to your success. Yet the average agent won’t put the time and effort into effective marketing tactics to connect with their clients. Many agents waste a lot of time educating each and every client on the transaction process, answering common questions and giving listing presentations.
You need to be effective and proactive in your approach with all your clients. Why not provide all your clients with a package of information that educates them on the transaction process and the answers to most of their questions about you and your company. Top agents do this and use what is called a Pre-Listing Package. The Pre-Listing Package is the most powerful and important impression you can make on a buyer or seller. The goal of package is to establish credibility and show the prospective client that you are competent, organized and professional before ever meeting with them. Imagine that you just set an appointment with a motivated seller and when you arrive at their home, they already have the listing contract signed! This is not uncommon with real estate professionals that use Pre-Listing Package because they have an advantage and edge over other agents.
You don’t have to imagine this if you send a package to all prospects a few days before each and every appointment. This package introduces you and your company and explains to prospective clients how you are best qualified for all their real estate needs. Using a package definitely separates you from the competition. The package establishes rapport and can guarantee listings every time. There is a big difference between real estate agents and real estate professionals. The Pre-Listing Package is that difference, and is a must for all real estate agents.
Having a professional Pre-Listing Package will decrease time spent spend at appointments and increase your listings. You can dramatically increase your listing and sales potential in a matter of months! Using a package is your ticket to real estate success! It provides the foundation for any real estate agent with any income goal who is serious about getting listings. I’m sure you have seen agents who have been working for months or even years and haven’t reached their full potential in income or listings. If you haven’t seen this, then that agent very well may be you. By using a package you can receive the following benefits:
Sky rocket your income and listings in a matter of months.
Cut your pre-listing presentation appointment time in half.
Establish credibility and rapport with a client before you ever meet.
Show potential clients that you are organized, competent and professional.
Separate yourself from the competition and give yourself an advantage over other “agents” to make an ever-lasting professional impression.
Eliminate presentation anxiety and nervousness.
Earn double the referrals.
There is certain information that must be included in your package to make it most effective. Also realize that every top real estate professional is well scripted, and this is one of the main reasons that they are confident and get listings. Review your package along with practicing a script so you can develop the confidence and get the income and listings you deserve. Whatever your market niche, providing prospective clients with a professional Pre-Listing Package is a great way to set you apart and make securing their business much easier. Good luck and much success!
Kevin Wright is a real estate marketer, business coach and mentor. He has assisted many real estate agents build a profitable business in a short period of time by using a proven system. This revolutionary system can be found at